It was apparent that the health sector was little understood and patently under-serviced by property professionals.  The formation of ourDeciding to focus almost entirely on the healthcare property specialty was a reflection of the latent demand for this evolving specialised property service and soon became Phillip’s entire focus. So much so, that

Iin 2012 when the firm changed its name to Healthcare Real Estate and then to later becoming Healthcare Property Group (HPG).  

HPG preceded the recognition of health property as a genuine property sector. rise of the health pProperty trusts focusing solely on that exist todayhealth property began to appear with . Historically, HPG acted for their predecessors providing them consultancy, transactional, and property management services. Phillip played a pivotal role in the purchase of the Essential Healthcare Trust by the New Zealand listed Vital Healthcare Property Trust for $160 million, which included 11 hospitals and one medical complex situated along Australia’s eastern seaboard.

HPG established a reputation aAs the leader in this highly specialised market sector, HPG having developed strong working relationships that remain to this day, with many of the sector’s key constituents including diagnostic service providers, hospitals, day surgeries, diagnostic service providers, and medical, dental and allied health professionals.

Always with an eye to the future, Phillip became was attracted to the developing concept of the “Innovation Precinct”, particularly viewed from the perspective of a health lens. Following an appointment in 2014 from by the City of Paramatta to undertake a study of the Westmead health precinct, his Phillip’s reputation as a highly knowledgeable health property consultant grew, leading to numerous appointments as a “subject matter expert” in the preparation of detailed studies undertaken with organisations such as Deloittes that which included pivotal locations in Western Sydney such as Westmead, Campbelltown, and Liverpool in western Sydney andas well as locations in Queensland.

HPG led by Phillip Acting on behalf of governments and his vision of co-locating healthcare with retail. He has has attracted interest from both the public and private sectors receiving long-term advisory roles from industry leaders including Industry Super Property Trust (ISPT), and Queensland Investment Corporation (QIC). Additionally, he has acted for numerous Australian institutions including Lend Lease, AMP Capital (now Dexus), and many of Australia’s largest owners of retail complexescompanies.    

In 2017 HPG was divided into two distinct service offerings. Property Management services were retained under the trading name Healthcare Property Group. Consultancy and Transaction services traded at the time as Healthcare Property Consulting, now known as Health Property Precincts (HPP) directed by Mr Apelbaum.

Phillip has a deepHPP’s understanding knowledge of healthcare property and the general healthcare landscape nationally, continues to expand. In more recent years it has increased its focus to include  and is continuously expanding his reach to education providers, researchers, and the myriad of technology organisations that provide a pivotal role in advancing healthcare.

According to Phillip Apelbaum, “GrowthGrowth in technology is exponential, and in Phillip’s view, haspossessing the real potential to meet the needs of Australia’s an expanding and ageing population, creatinge employment opportunities, mirroring a generational shift in values, and permanently shifting the change thenature of the healthcare landscape markedly.

With his a proven ability to conceptualise evolving trends and successfully relate to the sector’s needs, Health Property & Precincts will continue to be thought leaders and major transactors in health property and related sectors long into the future.